Member, Non-member and Community Research
Credit unions pride themselves on providing exemplary customer service to their members and D. Hilton Associates has assisted credit unions in measuring member satisfaction and loyalty for over 30 years. We understand the data needs of credit unions and have constructed proven methodologies to deliver actionable recommendations. All of our research products are customized to the credit union’s needs and the methodology utilized is unique to each client. Our research services include:
- Member Satisfaction and Loyalty Surveys
- Non-Member Brand Awareness and Market Penetration Studies
- Focus Group Development
- Branch Performance Studies
- Brand Assessment
- Performance Statistics for Management Incentive Plans
- Market Share Analysis and MCIF Analytics