Digital Federal Credit Union
Vice President, Marketing
Digital Federal Credit Union is searching for an innovative marketing executive to join their team in the role of Vice President, Marketing. The successful candidate will provide leadership and overall direction of the credit union’s, marketing, advertising, and public relations functions. This role is an excellent opportunity for a dynamic marketing professional who is ready to bring their progressive management experience to a leader in the credit union industry. Qualified candidates will have strong digital marketing expertise with a deep understanding of current member acquisition channels, experience in marketing to diverse groups, demonstrated ability to provide thought leadership in the areas of brand management, and member engagement. Bachelors degree in Business or Marketing required, MBA preferred, along with 8 – 10 years of experience managing a marketing function in a large financial institution.
DCU was chartered in 1979 by Digital Equipment Corporation (DEC), one of the fastest growing computer companies in the world. DEC was looking to expand their list of employee benefits by offering employees the ability to do their personal banking at an employee owned financial service provider in the form of a credit union. DCU received its federal charter in October of 1979 and opened for business at two DEC facilities in Maynard, Massachusetts. In 1996, DCU opened its first freestanding branch in Merrimack, NH to better serve the families of DCU members and new sponsor companies. In 1999, DCU officially changed its name to Digital Federal Credit Union. By keeping the word “digital” in its name, the credit union paid homage to its heritage for its long-time members, while also describing the high-tech financial institution DCU had become for newer members. DCU is dedicated to providing members with convenience, cost effective banking options and innovative technology. As the credit union of choice for more than 700 companies and organizations, DCU has grown to over $8.3 billion in assets, making it the largest credit union in New England and in the top 20 nationwide. With over 688,000 members in all 50 states, DCU stands committed to improving the lives of all its members by offering unparalleled products while retaining its members remains their number one priority.
The city of Marlborough, Massachusetts, conveniently located near the Massachusetts Turnpike, offers the intimate feel of a small town along with the amenities of a large city. The city has a rich history dating back to the 1600s, and today, still retains the tree-covered ridges and idyllic ponds from its early days as a Native American and Colonial settlement. The city’s more than 38,000 residents enjoy a range of activities, including recreational parks, golf courses, skiing, ice-skating, a local symphony orchestra, and many historic attractions. At Fort Meadow Reservoir, residents can enjoy outdoor activities such as swimming and boating, and Callahan State Park offers hikers a scenic landscape that is filled with local wildlife. In 2010, Marlborough earned the designation of being a Green Community. Due to its central location, the city is a popular place for a variety of companies, and has over 2070 business establishments, including many businesses in the IT, manufacturing, and biotech industries. With its close proximity to the historic sites of Boston, Plymouth, Lexington, and Sturbridge, the Marlborough area an ideal place to visit, do business, and live.
An excellent competitive compensation package will be offered to the selected candidate.
You may recommend others for candidacy by contacting Jordan Hoffart, Executive Recruiter at (800) 367-0433, extension 142 or email@example.com.