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Brian KidwellSenior Vice President, Marketing and Research
Brian manages all client research initiatives for D. Hilton Associates. His specialties include qualitative and quantitative member research, site selection analysis, MCIF analytics, organizational assessment and strategic planning. Brian also developed D. Hilton Associates member Migration Model - an exclusive research tool used for customer segmentation, behavior analysis and lifetime value. Prior to joining D. Hilton Associates, Brian worked as a consultant focusing on consumer behavior and business strategy. He has also served as a Promotions Representative for a major tobacco manufacturer. Brian received a Bachelor's in Business Administration in management from Texas Tech University and a M.B.A. in management from Texas State University. He is also a published author in major consumer research journals and trade publications. |
